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Funnel Component

The Funnel component visualises a staged process where volume decreases (or changes) at each step, making the proportion of items reaching each stage immediately apparent. Common uses include document review completion rates (submitted → under review → approved), procurement pipelines, and milestone stage progression.

Modes

ModeDescription
SteppedRectangular bars of varying width stacked vertically. Clear and structured. Best for formal reports.
SmoothTapered trapezoid shape between steps. Classic funnel look.
Inverted triangleTriangle narrowing from top to bottom. Emphasises attrition.
PyramidTriangle widening from top to bottom. Used when values increase rather than decrease through stages.

Data binding

PropertyDescription
Stage fieldField defining the label for each stage.
Value fieldCount or sum at each stage.
Sort orderManual (in field order), Descending (largest first), or Ascending.
Color fieldOptional field to color each stage independently.

Proportional heights

SettingDescription
ProportionalEach segment's height is proportional to its value. Visually accurate to volume.
EqualAll segments have the same height regardless of value. Cleaner for small differences.

Conversion metrics

Enable conversion metrics to show the percentage retained from stage to stage:

PropertyDescription
Show conversion %Display the percentage of the previous stage retained at each step.
Show absolute valueDisplay the raw count alongside the conversion percentage.
Conversion label positionInside the bar, outside right, or tooltip only.
Highlight drop-offColor-code stages where conversion drops below a threshold.

Appearance options

OptionDescription
Stage colorsIndividual color per stage or a gradient across all stages.
Gap between stagesPixel gap between funnel sections (0 = no gap).
Data labelsShow the stage name, value, and/or percentage inside or beside each section.
LegendShow/hide. Useful when stage labels are truncated inside narrow sections.

Good practice

  • Sort stages in their natural process order (submitted first, approved last). Do not sort by value unless the chart is explicitly a ranking view.
  • Use conversion percentages to make the drop-off at each stage explicit — this is often the most important insight.
  • Keep the number of stages to ≤ 8 for readability.
  • For PDF export, the Stepped mode is the most legible.